The Star & Unibet

Spearheaded high-volume digital and social design production for one of Australia's leading online sports and racing betting platforms. Focused heavily on data-driven paid social acquisition, real-time match call-outs, and hyper-targeted audience campaigns. Expertly balanced sports culture and real-time match odds with fast-turnaround creative frameworks, ensuring all high-performing motion and static assets drove app conversions while remaining strictly compliant with gambling advertising regulations.